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Gina Jackson OBE Joins Safe In Our World As New CEO


We are pleased to announce Dr. Gina Jackson OBE has joined the charity as CEO.

Dr. Gina Jackson OBE is a Video Games Industry pioneer, becoming an OBE in the 2020 Queen’s Birthday Honours, she was a recent recipient of the MCV/Develop Women in Games award for her outstanding contribution. Gina began her career in games development in 1992 and has worked for developers, publishers, and distributors covering console, PC, and mobile games. Most recently Development Director at Sold Out, Gina will continue her association with GamesAid, stepping down as Vice-Chair but continuing as a trustee, she remains on the board at NextGen Skills Academy, Visiting Professor in Games Industry and Business at Norwich University of the Arts and acts as an advisor to several games developers.

“Gina has been a key individual in the establishment of Safe In Our World, serving as a Trustee and lending her invaluable advice as the charity has grown.” Said Leo Zullo, Co-founder and Chair of Safe In Our World. “The Charity is at a level now where we needed to bring in the right expertise to lead Safe In Our World into the years ahead. After a hard year of lockdowns and COVID-19, the need to ensure our players and teams can find support is larger than ever. With our continued momentum, the Board of Trustees and I are delighted and thrilled to be able to appoint Gina and look forward to a new chapter in the Safe In Our World journey.”

Dr. Gina Jackson OBE, commented, “I am absolutely honoured to be able to take up the position of CEO for this incredible charity. Whilst taking our first steps it was apparent that our goals to eliminate the stigma about mental health and to promote the dialogue surrounding mental health has resonated with both gamers and those who work in the industry.” She continued, “From the companies engaging with the level up programme who are transforming workplaces to support wellbeing to the community manager mental health training, it is clear these are initiatives that are being welcomed by industry.

The feedback we have been getting from our Safer Together discord server demonstrates the power and support that a positive online community can bring and the generosity of those who participated and donated during our May fundraiser continues to inspire us to provide resources, training and tell people’s stories so we can all feel empowered to talk about our mental health and seek support whenever we need or want it.”

Dr. Gina Jackson OBE begins her role with immediate effect.

In the two years since Safe In Our World formed, the charity has united the industry with its campaign for the removal of stigma around mental health and ensure gamers and teams can find the right support. Over 50 of the biggest gaming companies having joined already, including 505 Games, Mediatonic Games, Sega Europe and The Embracer Group, the charities mission continues with ongoing activities, including free training for Community Managers, signposting for support and upcoming Safer Together Campaign in May.


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Safe In Our World https://safeinourworld.org/press-centre/