A Celebration of Play Your Way and Mental Health Month
Over May 2022, we celebrated Mental Health Awareness Month with our #PlayYourWay Initiative, asking gamers to play the games that mean the most to them, whilst embracing the discussion around mental health and our connections between our games and how we feel.
We’re delighted to announce that the Safe In Our World community raised over £15,000 from community fundraising, donations and activity to support the charity, its future initiatives and the work we do within the games industry to support the people who work within it!
Throughout the month, we saw so many fantastic creators set their sights on the games that mean the most to them to celebrate #PlayYourWay and raise awareness around mental health. The variety of games that you chose highlighted the individuality of our relationships with games, and how we can celebrate games in so many ways. From community focused horrors such as Phasmophobia (we’re looking at you Hannah…) to wholesome Nintendo adventures to lunchtime Wordfall with the Press Engine team!
Enjoy this clip of Hannah definitely not panicking with Ellie pulling tarot cards in the dark….

Hannah definitely not panicking – screenshot from Lomadiah (twitch.tv/lomadia)
Or this clip of Chimp195 singing Staying Alive playing The Dark Pictures Anthology: Man of Medan…
It wouldn’t be fair to also give a nod to some of the forfeits you signed yourselves up for from your community, including Beanboozled (debatably the worst) and so much slime over at Jinjar’s community. So much slime.
A huge thank you to the numerous companies and studios that hosted Sarah and Rosie to talk about the charity during Mental Health Awareness Week! We facilitated fantastic discussions, panels and talks about why mental health is so important, especially within the games industry.

Jinjar gets slimed for Safe In Our World (Photo from Twitter: @Jinjar247)
We also saw some physical challenges undertaken from the Safe In Our World community, including Genba Digital’s Team Wolf Run! Check out the team picture below.

Photo from the @GenbaDigital Twitter Account
The lovely team at Switch Players Norwich hosted a raffle benefitting Safe In Our World, where you can see the excitement unfolding. We saw a wonderful week of variety games from the Grads in Games team, from Harry’s journey into The Last of Us Left Behind, indie games from Dan and Alex’s Minecraft adventure.

Alex defies the odds on Minecraft Chaos stream with Grads in Games
We also saw one of the largest stream trains supporting Safe In Our World, with The ‘Safe In Our Raids’ team ran by Pengy, raising an amazing £3,000 across the 48 hour event. 24 x 2 hour streams, 48 hours of wholesome chaos. We even saw Pengy bustin’ moves with the penguins in the stream summary. Excellent.

Screenshot from Pengy’s celebratory stream (twitch.tv/TheRealPengy)
All in all, we’re so proud of our community for stepping up this mental health awareness month to champion our mission and eliminate stigma surrounding mental health. Every person who contributed has our sincere gratitude and thanks, whether you streamed, fundraised, got involved with activities, donated, or showed up to watch it all happen – you helped #PlayYourWay be the success that it was. Thank you.
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Play Your Way: New Fundraising Incentives Added
As you might have seen, May is Mental Health Month, and this year we’re celebrating through our Play Your Way campaign.
As per tradition, we’ve got some limited edition merch for our fundraisers as milestones, to be able to give something back to our wonderful community. You can check them out on Tiltify, or below!
What is Play Your Way?
For mental health month this year, we’re encouraging you to play your way.
Playing the games that mean the most to us is how we thrive on our personal connections with mental health and gaming. Whether you choose Animal Crossing or Dark Souls to relax, it’s the variety of games that players hold close to their hearts that highlights the individuality of these relationships.
We’re asking the video games community and industry to play the games that mean the most to them, whilst raising support, awareness and funds for Safe In Our World so we can continue our mission in mental health.
Get involved AND get charity gaming swag? Win win!
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