Games industry unites to offer thousands of free games to NHS workersPosted: 29 Apr 2020
Ukie has teamed up with influencer marketing solution, Keymailer, and developers and publishers from around the world to offer free games to NHS workers.
The Games For Carers initiative allows NHS workers access to a game or game subscription as a thank you for all the work they are doing during the COVID-19 pandemic. The hope is that the games can provide some much needed escapism and stress relief for workers and their families. Amongst the many developers and publishers on board with the initiative are Bethesda, Sega, Curve Digital, Jagex, Konami, THQ Nordic and Xbox Game Studios.
Dr Jo Twist, Ukie CEO and Safe In Our World Patron, said of the initiative:
“The UK games industry has been proud to play its part in conveying these vital public health messages during this national emergency. Now our community has united again to say thank you to the truly extraordinary people who make up the NHS frontline team. Games companies of all sizes and players everywhere recognise their exceptional dedication and hope this initiative goes some way to help them understand how respected and valued they are.”
If you work for the NHS and want to claim a free game, you can find out more here.